UPM Raflatac is strengthening its position in the fast-growing linerless labelstock market by scaling up its production capacity and building a new production line in Nowa Wieś, Poland. Direct Thermal (DT) linerless labeling is a cost-efficient and sustainable alternative to traditional label stock. Driven by sustainability trends and the need for increased efficiency, linerless has quickly gained ground alongside traditional labeling technologies. Boosted by growing demand in end-uses such as grocery labeling, logistics and quick service restaurants, the DT linerless market has seen approximately 15 percent year-on-year growth in recent years.
UPM Raflatac launched UPM Raflatac Forest Film PE™ to complement its range of sustainable film labeling solutions. The new PE film label takes UPM Raflatac forward in its quest for a smarter future beyond fossils, decreasing the use of fossil-based virgin raw materials in home and personal care labeling applications.